Privacy policy

1. Who are we?

The website www.dotwhite.com is the official website of DOT WHITE SRL and is, together with all its content and the materials included therein, the property of the aforementioned entity.

The company DOT WHITE SRL is headquartered in Cluj-Napoca, 5 Emil Racoviță Street, Cluj County, CUI RO33705350, with registration number in the Trade Register J12/3004/2014.

2. General terms

These General Conditions define the conditions of use of this site, hereinafter referred to as the Site, by potential visitors or customers. By accessing or browsing this site, you accept the terms of use described below. We ask you to read the following Terms and Conditions carefully. The site is a web portal presenting the company's services and is informative for its users. Dot White SRL owns all intellectual property rights to the materials contained in the site, as well as to the trademarks, logos or slogans contained therein. These rights are protected according to Romanian and European legislation on copyright and intellectual property. Any reproduction, copying, distribution, publication or use unauthorized by the company, regardless of the form in which it manifests itself and regardless of the person who commits it without having the prior consent of the company, is strictly prohibited and is punishable by law.

To understand how your personal data is treated, please read carefully the Company's Policy on the Protection and Processing of Personal Data. This Policy represents how our company understands and complies with the principles of personal data protection, as well as the rights you have regarding how your information is used in our business processes.

3. Privacy Policy

The protection of information during the processing of personal data is a major concern of the company, therefore all data collected during visits to our website are processed in accordance with the legal provisions in force.
This privacy policy covers the personal data of the company's customers and other users of this website. Personal data means any information concerning an identified or identifiable natural person, collected through this website.
GDPR stands for the Regulation on the protection of natural persons with regard to the processing of personal data and on the free movement of such data (2016/679 of the European Parliament and of the Council of 27 April 2016) and repealing Directive 95/46/EC (General Data Protection Regulation). GDPR was published in the Official Journal of the European Union L119/4 May 2016, entered into force on 25 May 2016 and will be applicable from 25 May 2018 throughout the European Union. GDPR contains a set of rules designed to give citizens more control over the data that can identify them.

Our website may include links to other websites whose content is not under our control, therefore the company does not assume and cannot accept any responsibility for the content of these websites, is not responsible for the information protection strategies or for the content of other websites.

The company undertakes not to disclose any information regarding your visits to this site, except in legal situations. According to the legal provisions in force, the company is obliged to administer the personal data you provide to us in safe conditions and only for the specified purposes.

4. What personal data does the company process from website users?

The company, through the site, may collect and process the following personal data: name, surname, e-mail address, telephone number, IP address, as well as other data provided by users.

The company may collect other data from website visitors, such as the types and versions of browsers used, the operating system used, the website from which an accessing system reaches our website, the sub-websites, the date and time of accessing the website, the internet protocol address (IP address), the internet service provider of the accessing system and any other similar data and information. This information is necessary to deliver the correct website content, to optimize the website content as well as the ads for it, to ensure the long-term viability of the information technology systems and website technology and to provide law enforcement authorities with the information necessary for criminal prosecution in the event of a cyber-attack. Therefore, the company analyzes anonymously collected data and information statistically, with the aim of increasing the degree of data protection and data security for our company, and to ensure an optimal level of protection of the personal data we process.

The company collects information from its users in the following ways: directly from the user, from traffic reports recorded by the servers hosting the site, as well as through cookies.

The information provided directly by the user may be the first and last name, email address, telephone number, as well as other personal data provided through the messages sent.

The information in the server traffic report is the IP address, the time of the visit to the site, the location from where you visited our site. Information through cookies can be information that you have expressed in previous visits, data regarding net traffic.

5. Newsletters

Users have the opportunity to register for our newsletters. The input mask used for this purpose determines which personal data is transmitted and when the newsletter is ordered from the operator. The company regularly informs its customers and business partners about the company's offers by means of a newsletter. The company's newsletter can only be received by the data subject if the data subject expressly requests to receive the newsletter. During the registration for the newsletter, we store the IP address of the computer system assigned by the Internet service provider (ISP) and used by the data subject at the time of registration, as well as the date and time of registration. The collection of this data is necessary to understand possible inappropriate uses of the e-mail address of a data subject at a later date, and therefore serves the purpose of legal protection of the operator. The personal data collected as part of the registration for a newsletter will only be used to send the newsletter. In addition, newsletter subscribers will be informed by e-mail as long as this is necessary for the newsletter service. There will be no transfer of personal data collected by the newsletter service to third parties. Registrations to our newsletter can be terminated by the data subject at any time. The consent to the storage of personal data, provided by the data subject for receiving the newsletter, can be revoked at any time. There is a link in each newsletter for the revocation of this consent. It is also possible to unsubscribe from the newsletter at any time directly on the website of the operator, and the data subject can also opt for communication with the operator in a different way.

Newsletters may contain so-called tracking pixels. A tracking pixel is a graphic thumbnail embedded in emails, which are sent in HTML format to enable the recording and analysis of log files. This enables a statistical analysis of the success or failure of email marketing campaigns. Depending on the embedded tracking pixel, the company can check when and whether an email was opened by the data subject and which links in the email were accessed by the data subject. The personal data collected in the tracking pixels contained in the newsletters are stored and analyzed by the controller in order to optimize the sending of the newsletter and to better adapt the content of future newsletters to the interests of the data subject. This personal data will not be passed on to third parties. Data subjects are entitled to revoke the declaration of consent made via the double-opt-in procedure at any time. After revocation, this data will be permanently deleted by the controller.

6. Direct contact with the company through the website

Users of the site have the possibility of contacting the company via the website. In this way, information is processed that allows a brief electronic contact with our company, as well as direct communication with us, by including name, telephone number, e-mail address, selected data. If the data subject contacts the operator by e-mail or via the contact form, the personal data transmitted by him are automatically stored. Such personal data, voluntarily transmitted by a data subject to the operator, are stored for the purpose of processing and contacting the data subject. There is no transfer of these personal data to third parties.

7. Purpose of processing personal data of users and visitors to the site

The personal data of users and visitors to the site are used by the company for the following purposes: to present and provide our services to you, to inform you about our activities and offers, for the purpose of personalizing the services offered, to respond to various customer requests, to recruit employees and collaborators, to contact you to update the data collected and processed, for marketing and advertising activities by sending newsletters, for the purpose of statistical analyses that do not involve the creation of individual profiles.

Personal data collected for the stated purpose will not be processed for other purposes, except with the express consent of the data subject.

8. Legal basis for processing

The legal basis for the processing of personal data for the above purposes is based on the legal obligations incumbent on the company, as a result of operations through this website, the legitimate interest of the company to promote its products and/or services; the conclusion of a contract, your consent regarding marketing/advertising activities, recruitment and other processing for which the relevant legislation requires consent.

9. Data storage period

The period for which personal data will be stored is the legal retention period. After the expiry of that period, the corresponding data are routinely deleted as long as they are no longer necessary for the purpose for which they were collected. In cases where there is no legal obligation to retain the collected personal data, they will be retained for a maximum period of 3 years.

If you contact us with a question, we retain your personal data for the duration necessary to process your questions, but no longer than 3 years from the last correspondence sent.

If you have provided your consent for marketing, we retain your personal data until you unsubscribe or request us to delete it. In this regard, we note that data stored in our databases for the purpose of direct marketing communications are deleted from the records of these databases 3 years after the last interaction with you.

If cookies are stored on your computer, we keep them for as long as necessary to achieve their purposes, no longer than 3 years.

If you send us your CV for a possible collaboration, it is processed based on your consent and will be kept for a period of up to 3 years, unless you request us to delete this data sooner.

The data processing period is also limited by your option to cease processing or delete your data, by request sent by e-mail to data.protection@dotwhite.com or by post to the following address: Cluj-Napoca, 5 Emil Racoviță Street, Cluj County. After you request us to delete your data, it will not be further processed.

10. Principles of personal data processing

The company undertakes to comply with all the principles of personal data protection, provided for in Article 5 of the GDPR, thus the company undertakes to ensure that personal data are:

• Processed fairly, legally and transparently;
• Collected for specified, explicit and legitimate purposes;
• Adequate, relevant and limited in relation to the purposes for which they are processed;
• Correct and up-to-date;
• Kept in a form that does not permit identification of data subjects for longer than is necessary for the purpose of the processing;
• Processed in accordance with the rights of the data subject, in a manner that ensures adequate security of processing, so that the data is intact, confidential and available.

11. Use of cookies on the site

The website uses cookies, which are necessary for the functioning of the website. The purpose of using this information collected through cookies is to present the content in a relevant way, adapted to the user's preferences (language, format, etc.) and to remember the user's options each time they return to the website. At the same time, cookies can be used to generate statistics and to display advertising content relevant to the user.

When you enter the site, you are informed about the use of these cookies, which may collect and process certain personal data about you, such as your IP address, name, email address, etc. Cookies can identify the user's terminal, the type of web browser used, the browser settings relevant to cookies (such as Do Not Track) and other information such as the IP address (if applicable), the area and country from which the content is accessed, the frequency of access and others. You have the option to grant your consent to the use of these cookies, or to refuse them, except for those that are necessary for the operation of the site.

Cookies are text files that are stored on a computer by means of the Internet Browser. Many websites and servers use cookies. A cookie ID is a unique identifier of the cookie. It consists of a string of characters by which Internet pages and servers can be assigned to the Internet browser in which the cookie was stored. This allows the visited websites and servers to differentiate the individual browser of the data from other Internet browsers that contain other cookies. A specific Internet browser can be recognized and identified using a unique cookie code. By using cookies, the company can provide those using the website with more user-friendly services that would not be possible without the setting of cookies. With the help of a cookie, the information and offers on our website can be optimized with the user in mind. Cookies allow us to recognize users of our website. The purpose of this recognition is to facilitate the use of our website by visitors. The visitor to the website that uses cookies does not have to enter access data every time the site is accessed, because it is taken over by the website, and the cookie is thus stored on the user's computer system.

The data subject may, at any time, prevent the activation of cookies by means of a corresponding setting of the Internet browser used, and may thus permanently refuse the setting of cookies. In addition, cookies that have already been set can be deleted at any time via an Internet browser or other software programs. This is possible in all popular Internet browsers. If the data subject deactivates the setting of cookies in the Internet browser used, not all functions of our website can be used to their full extent. During use, we may automatically collect information such as the IP addresses from which you access the website and the browser you use, and you agree to the storage of certain information on your computer ("cookies"), all in order to ensure optimal access to the website and its operation by you.

The cookies we use on this website have a variable lifespan, but this does not exceed 3 years. All cookies are "first-party" meaning they are not transmitted to other external companies.

Accepting all cookies on our site significantly improves the quality of the content you see. Without these cookies, parts of our site will not be available to you. Cookies allow us to remember your settings and preferences.

From the point of view of necessity, cookies are divided into two categories: Essential and non-essential.

• Essential cookies are cookies that ensure the proper functioning of the website and without which the website cannot function properly. These cookies must be accepted to navigate the website and all related pages and subdomains.
• Non-essential cookies are cookies that are categorized as necessary as they are essential for the working of basic functionalities of the website. They are categorized as necessary as they are essential for the working of basic functionalities of the website.

Cookies can be classified in several ways depending on their origin. For example:

• A first party cookie is a cookie generated and used only by the website you are visiting. Most of the time, these cookies are essential cookies.
• Third party cookies are cookies that originate from outside the site and whose information we cannot control. Most of the time such cookies are non-essential. An example of third party cookies is the Google Analytics cookie. The data collected through these cookies and the purpose for which this data may be used is not controlled by the site. The privacy policy for Google Analytics can be consulted at http://www.consilium.europa.eu/ro/about-site/cookies/

Depending on their validity period, cookies are:

• Session cookies - cookies that have a short validity, expiring when you close the web browser.
• Persistent cookies are files that remain stored on your device for a longer period of time. They expire automatically when they reach their expiration date or when you delete them manually.

Depending on the purpose for which they are used, cookies are:

• Necessary for the functionality of the site - cookies without which you cannot navigate the site. Among other things, they maintain the security and integrity of your session.
• For storing preferences - cookies that store your options regarding language, region, etc. They are also used for auto-complete functions, for example, filling in your username when you return to the page.
• Statistics - cookies that collect anonymous data typically used in optimizing the site and content.
• Marketing - cookies that are used to identify visitors as they navigate different sites. They are designed to provide advertising that is relevant to each user, based on their past preferences.

What types of cookies do we use?

This site uses both session and persistent cookies. This site uses first party cookies. When accessing our site, you may come into contact with various cookies depending on your browser settings.

The table below displays the cookies, tags and other similar devices used by this website, along with information about the purpose and duration of each of them.

This information table may be updated as the services offered on this website change. However, the information table may temporarily not include a cookie, tag or other similar device as a result of the update.

You have several opt-out methods available to you, including:

• You can change the settings in your web browser related to cookie management, thus limiting the use of future cookies on each individual site.
• You can delete all cookies stored by your web browser.
• You can selectively delete cookies stored by your web browser.
• You can install a cookie management plug-in in your browser (depending on the browser, there are several options available)

You can also opt out of third-party tracking by Google through Google Analytics. For more details, please visit https://tools.google.com/dlpage/gaoptout.

This website uses Google Analytics, a web analysis service provided by Google, Inc. ("Google"). Google Analytics uses "cookies", which are text files placed on your computer, to help the website analyze how users use the website. The information generated by the cookies about your use of the website will be transmitted to and stored by Google on servers in the United States. By using IP anonymization, Google will truncate your IP address for member states of the European Union as well as for other parties to the Agreement on the European Economic Area before transmission to and storage in the USA. Only in exceptional cases may the full IP address be transmitted and shortened by Google servers in the USA.

On behalf of the operator of this website, Google will use this information to analyze your use of the website, to compile reports on website activities for the website operator, and to provide additional services to the operator of this website relating to website and internet usage. For this purpose, Google uses pseudonyms. The IP address sent by your browser through Google Analytics will not be associated with other data held by Google.

Web analytics is the collection, collection and analysis of data about the behavior of visitors on websites. A web analytics service collects, among other things, data about the website from which a person came (the so-called "referrer"), which sub-pages were visited or how often and for how long a sub-page was viewed. Web analytics is primarily used to optimize a website and to perform a cost-benefit analysis of Internet advertising. The operator of the Google Analytics component is Google Inc., 1600 Amphitheatre Pkwy, Mountain View, CA 94043-1351, United States. For web analytics through Google Analytics, the controller uses the application "_gat. _anonymizeIp". Through this application, the IP address of the data subject's Internet connection is abbreviated by Google and anonymized when accessing our websites from a Member State of the European Union or from another contracting state to the Agreement on the European Economic Area. The purpose of the Google Analytics component is to analyze the traffic on our website. Google uses the data and information collected, among other things, to evaluate the use of our website and to provide online reports showing the activities on our websites and to provide other services regarding the use of our website for us. Google Analytics places a cookie on the information technology system of the data subject. With the setting of the cookie, Google has the possibility to analyze the use of our website. In the course of this technical procedure, Google acquires knowledge of personal information, such as the IP address of the data subject, which serves Google, among other things, to understand the origin of visitors and clicks and to subsequently create settlements, commissions. The cookie is used to store personal information, such as access time, the location from which it was accessed and the frequency of visits to our website by the data subject. With each visit to our website, such personal data, including the IP address of the Internet access used by the data subject, will be transmitted to Google in the United States of America. This personal data is stored by Google in the United States of America. Google may transmit this personal data collected by the technical procedure to third parties. The data subject may, as mentioned above, prevent the setting of cookies through our website at any time by means of a corresponding adjustment of the web browser used and thus permanently refuse the setting of cookies. Such an adjustment of the internet browser used would prevent Google Analytics from setting a cookie on the information technology system of the data subject.

12. Rights of website users in relation to the processing of personal data

Site users are guaranteed all the rights provided for by the European Regulation on the protection of individuals with regard to the processing of personal data and national legislation, these being the right to transparency and information, the right of access to processed data, the right to rectify and delete data ("right to be forgotten"), the right to restrict processing, the right to data portability, the right to object, the right to withdraw consent at any time, the right to file a complaint with the competent supervisory authority.

Any person who accesses the website www.dotwhite.com and who provides personal data and information through the forms available here or by any other means expresses his/her consent for his/her personal data to be used by the company for the purpose for which this data was provided. To the extent that you have expressed your consent to a certain processing, you have the right to withdraw your consent at any time and free of charge.

In connection with this data processing, you have the right to request access to your personal data, respectively, you have the right to obtain from the company a confirmation as to whether or not personal data concerning you is being processed and, if so, you have the right to access the respective data in order to know what personal data is processed and the conditions for processing this data.

At the same time, you have the right to obtain from the company the rectification of inaccurate personal data concerning you. Taking into account the purposes for which the data were processed, you have the right to obtain the completion or updating of personal data that are incomplete or inaccurate, including by providing an additional statement.

The right to erasure, also known as the right to be forgotten, means that you can object to the processing of your personal data and request the deletion of your data at any time.

Restriction of processing means marking stored personal data with the aim of limiting their future processing. The right to restrict data processing implies that you have the right to obtain from the company the restriction of processing if one of the following applies: you contest the accuracy of the data, for a period that allows us to verify the accuracy of the data; the processing is unlawful and you oppose the erasure of the personal data, requesting the restriction of their use instead; we no longer need the personal data for the purposes of the processing, but you request them from us for the establishment, exercise or defense of legal claims; you have objected to processing in accordance with Art. 21(1) of the GDPR, for the period during which it is verified whether the legitimate rights of the company prevail over your rights.

The right to data portability means that you have the right to receive the personal data concerning you that you have provided to us in a structured, commonly used and machine-readable format and you have the right to transmit this data to another controller without hindrance from us.

You also have the right not to be subject to a decision based solely on automated processing, including profiling, which produces legal effects concerning you or similarly significantly affects you.

In addition, you have the right to file complaints with the National Supervisory Authority for Personal Data Processing or with the courts, if you believe that the company has violated any of your rights under the legal provisions.

Any data subject may request the exercise of these rights at any time by sending a written message to the e-mail address: data.protection@dotwhite.com or by sending a letter to the headquarters of our company Cluj-Napoca, 5 Emil Racoviță Street, Cluj County, to which you will receive a response within 30 days at the latest.

Upon cessation of processing and deletion of data, you will be sent a confirmation of cessation of processing and deletion of the processed data within 30 days.

For any additional questions regarding how personal data is processed, please contact our company by e-mail: data.protection@dotwhite.com or by letter sent to our company headquarters in Cluj-Napoca, 5 Emil Racoviță Street, Cluj County.

13. Disclosure of personal data

In the context of fulfilling the processing purposes, the company may disclose the data thus collected to its contractual partners, to authorized persons who process your personal data on behalf of the company or to central/local public authorities, in the following cases:

• for the administration, maintenance, personalization and improvement of this website and the services provided through it;
• to perform data analysis, testing and research, monitor usage and activity trends, develop safety features;
• for the transmission of advertising/promotional materials, under the conditions and limits provided by law;
• when the disclosure of personal data is required by law.

14. Transfer of personal data

Your personal data is not transferred to third countries or international organizations.

15. Information about data processing security measures

The company will apply the necessary technical and organizational measures in the use of your personal data to ensure their security, protection against accidental or unlawful destruction, modification, disclosure or unauthorized access.

The company has invested in adopting technical and organizational data processing measures, updated in accordance with the requirements of the GDPR, in order to protect your personal data against any actions of unauthorized access, improper use or disclosure, unauthorized modification, destruction or accidental loss. All employees and collaborators of the company, as well as any third parties acting in the name and on behalf of the company are obliged to respect the confidentiality of your information, in accordance with the legal provisions and the policy regarding the processing of personal data.

In the event of a personal data breach, the company shall notify the competent supervisory authority without undue delay and, where feasible, not later than 72 hours after having become aware of it, unless the personal data breach is likely to result in a risk to the rights and freedoms of natural persons. Where the personal data breach is likely to result in a high risk to the rights and freedoms of natural persons, the company shall inform the data subject without undue delay of the breach.

The Terms and Conditions, as well as the Privacy Policy and Personal Data Protection may be updated and modified according to legal regulations in the field or company policies.

This document was updated on 24.08.2026
Publication date: 04.06.2020.